The Australian Bridge Federation’s Marketing Stream is responsible for pursuing National marketing strategies and initiatives and for supporting affiliates in their marketing endeavours.
- Increase the number of
- players registered with the ABF Masterpoints Centre; and
- ABF affiliated clubs in Australia.
- Enhance the exposure and profile of bridge to the Australian community
- Increase the playing frequency of members of ABF affiliated clubs.
- Increase in the number of players competing in ABF and ABF licensed events by 2017.
ABF Marketing Stream Plan 2014-17