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Activities

Promotional activities of any nature (newspaper/radio/television) must be reported immediately to the ABF National Marketing Officer as this is a critical brand management issue.
Notify Sandra Mulcahy on 0417 920 816 or at marketing@abf.com.au.

2017

  1. Audio File ABC Radio, Adelaide – Sunday 29 January
    Interview with Barbara and Lauren Travis
  2. Web Link Bridge Winners – March
    The Wonder of Bridge Down Under
  3. Web Link The Bay Post, April
    Bateman’s Bay Congress
  4. PDF File Express Newspaper, Port Macquarie – Monday 13 April
    Bridge club hosts Open Day
  5. PDF File Independent Newspaper, Port Macquarie – April
    Play your cards right and bridge is a winner!
  6. PDF File Yeppoon Mirror – May 3
    Spotlight on coast at bridge contest
  7. Audio File ABC interview – Barrier Reef Congress, May 2017
  8. Web Link Guardian News, 24 June (Nambucca Heads)
    Nambucca bridge congress draws a crowd.

2016

  1. Web Link Canberra Times January 18, 2016
    Full page article
  2. YouTube Link Channel 2 (National) – Saturday 23 January
    Summer Festival of Bridge – a focus on our younger players
  3. Web Link 21 January – The Star (Maitland) newspaper – FRONT PAGE ARTICLE
    Bridge club flush with friendship
  4. Web Link February – The Senior News, Sydney
    Bridge Club members’ toy drive success.
  5. YouTube Link February – 365 Days of Sport utube clip
    A short ‘documentary’ filmed at the SFOB in January
  6. Web Link 30 March – ABC News
     Tasmanian Festival of Bridge
  7. Web Link 9 April – The Courier, Ballarat
    Ballarat Festival of Bridge
  8. Audio File 702AM Radio – 3 June 2016
    Mollymook Bridge Club members assess the election campaign.
  9. Web Link 13 October – The Courier, Ballarat
    Bridge pair medal in interstate competition
  10. Web Link The Advocate, Ballina – 7 December
    Bridging mental blank on present ideas
  11. Web Link GP Speak, Ballina – December

2015

  1. Web Link January 2015 – Sydney North local Community Newspaper
    All cards on the table (Peninsula Bridge Club)
  2. Web Link 91.7 ABC Gold Coast Radio – 23 February 2015
    Gold Coast kid comes up trumps at National bridge competition.
  3. Web Link Gold Coast Tweed Seniors Newspaper – March 2015 (Front page)
    Another Grant Slam success for Gold Coast tournament
  4. Web Link Lakes Post – April 15
    Pairs multiply bridge enjoyment.
  5. Web Link Audrey Grant’s Better Bridge Magazine – January/February 2015 issue
    Bridge down under.
  6. Web Link Campbelltown-News-(SA)-June-2015
    Bridge of learning leads to honour.
  7. PDF File Newspaper-Article-2015-June
    City club back in action.
  8. PDF File Bairnsdale-Advertiser–1-July-2015
    Red points tight affairs.
  9. PDF File Star News (community newspaper near Maitland Bridge Club NSW) May 2015
    Help find a cure for dementia.
  10. PDF File Star News (community newspaper near Maitland Bridge Club, NSW) – July 2015
    Recovery’s helping hand
  11. Web Link Manly Daily (also appeared in 3 other local newspapers) – July 2015
    Bridge rivals link up for title battle.
  12. Web Link The Senior News (NSW) – September issue
    A great deal to celebrate
  13. Web Link 22 September – RN Drive, ABC Radio
    Patricia Karvele interviews Keith McDonald – bridge as a sport. 6:00
  14. PDF File Denmark Bulletin, October 2015
    Denmark Bridge Club (WA) holds its first congress
  15. PDF File East Gippsland News
    Schools compete for Frank Power Memorial Shield at Bairnsdale Bridge

2014

  1. Web Link January 16 The Canberra Times
    Joy in spades for bridge fans (article about SFOB)
  2. Web Link 13 February 2014 Maitland Star News
    ABF Marketing Grant news
  3. Web Link 20 February 2014 Maitland Star News
    Joan Butts visits Maitland Bridge Club
  4. Web Link 17 February 2014 Peninsula News
    Red point event and beginner lessons given FREE coverage
  5. Web Link March 2014 The Bunyip
    Article about innovative events planned by Gawler Bridge Club during 2014.
  6. Web Link 28 March 2014 – The Examiner (Tasmania)
    Article about the Tasmanian Festival of Bridge held in Launceston.
  7. YouTube Link 14 April – Radio Northern Beaches
    Derrick Brown on ‘A senior moment or two’ presented by David Harris.
  8. Web Link 2 April – “The News”, Bairnsdale
    Joan Butts visit to Bairnsdale to teach students and club members
  9. Web Link 14 June 2014 – People & Place Magazine, Warwick
    Article promoting the Warwick Bridge Club (Queensland)
  10. Web Link 1 July 2014 – Warwick Daily News (Queensland)
    Card players enjoy ‘exercise for the brain
  11. Audio File 18 July 2014 ABC RN – “Never too old to learn”
    Radio interview – Lindy Raine and Joan Butts (25:30 into tape)
  12. Web Link Bribie Weekly / Caboolture News (July)
    Article about the club’s recent competition (and info about upcoming lessons).
  13. PDF File 28 July – The Bairnsdale Advertiser
    Schools Bridge program the real deal
  14. Web Link Bribie Weekly – 29 August
    Article about a 90 year old bridge winner
  15. Web Link Beenleigh Quest news September 2014
    Enjoy some free bridge lessons
  16. YouTube Link 1 October – WIN Television, Gippsland National News
    Ice Bucket Challenge – Sale Bridge Club raising money for one of their members
  17. Web Link 12 December 2014 – Bribie Island News
    Hi-tech links keep tournament connected

2013

  1. PDF File January 13 Manly Daily Page 10
    Article on Northern Suburbs Inter Club Competition
  2. Web Link May 2013 Local newspaper
    Raising money for neuroscience research.
  3. Audio File June 2013
    Interview with Joan Butts
  4. Web Link June 2013 Beenleigh Newspaper
    Article promoting new club (and bridge)
  5. Web Link January – May 2013 – Herald and Star Newspapers, Maitland
    A bridge club building excellent relationships with local newspapers.
  6. Web Link July 2013 – Manly Daily
    Northern Sydney Pairs competition
  7. Web Link 2013 – The Local Bulletin, Brisbane (West) – promotion for youth bridge
  8. Web Link July 2013 Sydney Morning Herald (Travel section)
    Letter to the editor about the ABF travel insurance offer
  9. Audio File August 28 – ABC Radio Gippsland Podcast
    Interview with Ishmael Del’Monte
  10. Web Link September – article in Warriewood community newspaper
  11. Web Link Brisbane Water Club (NSW) get local coverage
  12. Web Link December – Brisbane Water Club, NSW gains coverage of Xmas activities

2012

  1. PDF File January 2012 – Australia Day Awards to WA club
  2. PDF File The Gold Coast Bulletin, 29 February 2012
    An article about the Gold Coast Congress.
  3. Web Link March 2012 – Make-A-Wish website
    features article about partnership arrangement with ABF
  4. PDF File April 2012 – Bridge in Australia
    An article which appeared in French magazine “Jouer Bridge”
    PDF File English Translation
    (with thanks to David Cohen for the translation.)
    The handbook mentioned in the article was written by our Marketing Officer, Sandra Mulcahy.
  5. PDF File May 2012 Bridge Magazine
    An article which appeared in UK Bridge Magazine
  6. Web Link May 2012
    An article in “Toowoomba Mail” about a Bridge-for-Brains event
  7. Web Link May 2012 ACBL Magazine
    Ron Klinger gains an honourable mention in the ACBL Magazine
  8. Web Link Quest Newspaper, Brisbane, June 12
    an article about bridge lessons during school holidays
  9. Web Link June 30 2012 Bridge topics.com
    Gold Coast congress mentioned in interview with Giorgio Duboin
  10. Audio File July 2012
    ABC TV coverage of the Territory Gold Festival in Darwin
  11. Audio File July 2012
    Interview on ABC Radio in Darwin – Julia Hoffman
  12. PDF File October 2012
    Article in WA Australian Newspaper re Seniors’ Week (page 2)
  13. PDF File November 12 WAPost
    Article on Inaugural SuperVets competition

2011

  1. Audio File Radio interview on Adelaide’s Amanda Blair show on 5AA
    March 2011. This interview with Gary Deaton, Club Manager, SA Bridge Association, generated 20 new members for the SA Bridge Club.
  2. YouTube Link May 2011 – Channel 7, South-East Queensland (Program “The Great South East”)
    A related link:
    Web Link www.greatsoutheast.com.au/gsec2cqw/story.asp?weekID=818&storyID=3833
  3. PDF File July 2011 – Jewish News
  4. PDF File July 2011 – A suburban newspaper – Melbourne
  5. PDF File August 2011 – a local newspaper article – Moonee Ponds, Melbourne
  6. Audio File Radio Adelaide (Adelaide Uni) – 29 August 2011
    Barbara Travis interviewed by Tim Brunero
  7. PDF File Manly Daily newspaper – 1 September 2011
    Story about the Peninsula Bridge Club.
  8. PDF File September 2011 – Pakenham-Berwick Gazette (Vic)
    Example of results in community paper
  9. PDF File September 2011 – Seniors Newspaper (Victoria)
  10. PDF File The Canberra Times Magazine – December 2011
    An article about the upcoming Summer Festival of Bridge.