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Branding & Assets

ABF Branding & Assets

Consistent branding helps strengthen recognition of bridge across Australia and ensures communications look professional and aligned nationally.

This page provides access to official ABF logos, brand guidelines and approved assets for use by affiliated organisations.

Brand Assets Library

  • ABF Logo Pack (PNG + SVG) — Official ABF logos for digital and print use (includes colour and mono versions).
  • ABF Licensed Event Logo Pack — Approved logo lockups for events promoted as ABF Licensed.
  • ABF Brand Guidelines (PDF) — Rules for correct logo usage, colour palette and typography.
  • Card Suit Graphic Elements — ABF brand graphics for use as accents/dividers in promotional materials.
  • Template Set (where available) — Poster/flyer and social templates with correct logo placement.

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